, New York, NY
(sold to Agency.com, October 1999) i-traffic is an interactive direct marketing agency. The company's comprehensive marketing services approach focuses solely on e-commerce or direct marketing on the Internet. The company customizes its services around the interactive direct marketing needs of each client, while building standardized processes for use across clients. Customers include Disney, Lexmark and Beyond.com. Agency.com (NASDAQ: ACOM) acquired the company in October 1999.